Higher PPC ROI
On average, our clients have seen avg. CPCs drop % through integrated search meaning you get more clicks for your ads budget. This is achieved through optimising ad destinations through traditional SEO & on-site optimisation techniques to improve quality scores.
Full Customer Journey Coverage
A Truer Picture of Search Engine Visibility
Thanks to the recent developments in Google Search Console and Google Data Studio, retailers now have the ability to blend paid and organic keyword-level data to understand how visible they are and how much that visibility is costing them. This data fuels an agile approach to SEO and PPC, leading to better results.