Search Engine Optimisation
Bursting the myth that SEO is all smoke and mirrors
Google expects you to 'end the search'
Google rewards websites designed for the customer, not to manipulate the search engine. All good SEO starts with a solid understanding of what a customer wants, their pain points, and what will answer their query. You then also need to consider brand affinity and a seamless website UX. We don't just aim for rank 1 on Google, we look at which pages, keywords, products & customer segments are most profitable, and ensure our SEO is tailored to deliver not just visibility, but a business return.