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Ecommerce
  •  Words by Craig Somerville - Managing Director

How eCommerce brands should be preparing for recession

Uncovering opportunities for brands based on learnings from past recessions.

Learn the lessons of past recessions

Keep marketing

For those with high performing campaigns, every £1 spent is ideally bringing back £3 or more.

Adapt your messaging, product & offers

Focus on market share and share of voice, not growth

Change the metrics of success

Key takeaways

Craig Somerville - Managing Director
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