Rated Europe's #1 agency for growing eCom & retail brands
  •  Words by Craig Somerville - Managing Director

How eCommerce brands should be preparing for recession

Uncovering opportunities for brands based on learnings from past recessions.

Learn the lessons of past recessions

Keep marketing

For those with high performing campaigns, every £1 spent is ideally bringing back £3 or more.

Adapt your messaging, product & offers

Focus on market share and share of voice, not growth

Change the metrics of success

Key takeaways

Craig Somerville - Managing Director
More Insights
Ecom Edit - January 2024 issue
Featuring contributions from Ecom Leaders Wrangler & Phillip Kingsley. In this edition of the Ecom Edit, we discuss the growth of eCommerce & CPMs in 2023, the battle between D2C vs Wholesale and finally how brand-building is key for 2024. Plus, insights from Reload Measure's industry benchmarking tool.
New Year Marketing Planning: our ‘Find, Fix & Deliver’ Framework
As we push into Q4 most businesses are looking forward to the new calendar year by defining their marketing goals, strategies and budgets, hungry to deliver results that are an improvement on the year just gone. This article details our 'find, fix, deliver' framework to marketing planning.
Newsletter Signup
HomeClient JourneysOur ExpertiseEcom Leaders
Find Us
The Typewriter Building, 140 Borough High St
London, SE1 1LB