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  •  Words by Adam Clarke - Managing Director, EMEA

How eCommerce leaders are building winning in-house teams

Channel specialists, T-shaped marketers and the importance of retention - how can brands and retailers find and keep hold of top talent in 2023?

“So how do you restructure a stretched in-house team?”

Who should my next hire be?

Should I be hiring generalists or specialists?

What is the ideal in-house team structure?

The rise of the channel specialist

But if I'm running 5+ different channels, how do I pick which channel to hire for?

Introducing “T shaped” marketers 

These hires are like "gold dust”, so how can I afford them?

How to hire and retain ‘unicorns’

The buzzword on everybody’s lips is “progression”, particularly for Gen Z hires

Knocking down walls between departments and hierarchies

Building a strong relationship

Flexible working

The best teams are made up of different personalities with a mix of skills, but a passion for the brand is crucial.

Adam Clarke - Managing Director, EMEA
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