October 31, 2014
Reload On The Radio!
Wondering whether you should be putting your efforts into SEO or PPC? Or how each of them will work alongside other marketing activities, such as Social? Then check out this interview with our very own Head of UK, Cara Whitehouse.
Among other questions, she tackles:
- The benefits of Search Marketing, and why it’s such an effective channel
- How to decide when SEO or PPC will be most appropriate
- Whether you should bid on your own brand terms
- The evolution of SEO and content marketing
- Video optimisation
- And more…!