Tag Archives: Google
Google calls on Reload Digital as top UK agency
Want to know what one of Google’s top partner agencies recommends for your digital strategies? Want to work with the agency Google UK calls on to speak at its events and give feedback on its new innovations? Then stick with … Continue reading
Data Centres: Google vs Facebook
Ever wondered how Google and Facebook manage to answer your searches, send your emails and post your status updates? And how they never ever seem to crash, unlike other systems and sites (naming no names, Blackberry and the London 2012 … Continue reading
Can Google’s New Algorithm Be Scammed?
As anyone with even a basic understanding of Google’s ranking processes will know, things change. Frequently. In its continual quest to provide the most relevant results for searchers, Google is constantly tweaking and updating the algorithm it uses to calculate … Continue reading
Google’s Privacy Policy Update
As you may well have heard, Google has recently announced changes to its Privacy Policy. But what does this mean? Here’s the who, what, when and why: Who? The main privacy policy change will affect users who have an account … Continue reading
Google Places Listings: What and Why?
According to Google, 97% of consumers use search engines to find local businesses. So there’s a great incentive to have a Google Places listing for your business. What Is It? A Google Places listing is a free, brief profile of … Continue reading
Mobile Payment Is Coming!
Following on from our last post on Mobile Marketing, there’s yet more data out to suggest that mobiles really are where everything is ‘going to be at’ in the next few years. Six months ago, we saw the arrival of … Continue reading
Google Plus and Brand Pages
Google has taken the next step in boosting its Google+ social media site by now offering the possibility for businesses, brands, bands and the like to create business profiles. Having previously only offered personal profiles – of which 40 million … Continue reading
How To Maximise The Benefits Of Link Building
Link building forms a major part of successful SEO strategy and can help search engines view your website as being more authoritative for your optimised keywords. An effective way to increase the number of backlinks to your website is to … Continue reading
How Does Google Work?
We all know that typing a query into Google normally produces countless pages of results, with 10 carefully ranked suggestions on each page. But how does Google do this and what is involved in deciding which websites are most relevant … Continue reading
5 Tips for Building a Successful PPC Campaign
Pay-per-click platforms such as Google AdWords offer businesses fantastic opportunities to effectively target online customers searching for their services. The returns on offer can be huge – but with that potential for reward also comes risk. So before you dive … Continue reading