Online Media Buying
Experienced Reload Digital consultants can provide you with online media buying services, ensuring that your internet media campaigns are effectively managed and that your business gets the best possible rankings in search engines from the UK and around the world.
Negotiating the media buying process with search engines such as Google, Yahoo!, Bing, Ask and AOL, as well as other online media platforms such as Facebook and MySpace, comes as part of our search engine marketing services.
How We Manage Your Online Campaigns:
As an online media buyer for your business, our responsibilities to you are:
- Media Selection - Through a process of consultation, we will help you determine the best online channels to target with your online marketing collateral.
- Negotiation - We will negotiate with the different online platforms to determine the most cost-effective avenues for your campaigns.
- Preferred Positions - Where possible, we will place your ads in the positions of your choice.
- Value-Add Media Offers - We can add value to your media placements with features such as listings in Google Maps and special offers.
- Monitoring the Media Buy - We will monitor and report on the success of your online ads. This will cover details such as impressions (how many times your ad has appeared), clicks (how many times someone has actually clicked on your ad) and the click-through-rate of your ad, as well as sales, enquiries and return on investment (ROI). We can then make strategic changes to your campaigns where necessary.
- Quantified Sales Tracking - We will track and report on the most important aspect of your online campaigns: how many click-throughs are converting to sales, and how much each sale is worth to your business.
- Creative Content Writing - We will write and create effective online ads that will maximise your campaign's performance.
- Competitor Activity Monitoring - We will keep an eye on your competitors, tracking their online campaigns and marketing activity.
- Industry Targeted Campaigns - We will provide high quality traffic to your site by creating online campaigns that specifically target the popular keywords being searched for in your industry.
- Monthly Campaign Reports - We will produce a report for you every month which details how your online advertising pounds have been spent and how this has translated into visitors to your website and sales for your business.
Reload Digital's Media Buying Professionals will manage every aspect of your online campaigns to ensure that you get the best possible return on your investment.
Online Media Buying Services
For more on how you can take advantage of our expertise, please see our internet marketing services page.
If your company is serious about exploring a number of online opportunities, Reload Digital strongly recommends the SEM Platinum package, which allows you to utilise a vast array of online media buying services to help maximise your marketing ROI.
For more information on the platinum package, click here.
*All prices are based on a 12 month contract and are additionally subject to VAT.
** Subject to terms & conditions.